Jacob Hård, Swedish journalist

Bror Sven Jacob Hård af Segerstad, professionally celebrated as Jacob Hård, born on January 5, 1955, is a towering figure in Swedish sports journalism. Renowned for his distinctive voice, profound analytical skills, and extensive tenure, he has profoundly shaped the way countless Swedes experience major sporting events.

Hård’s distinguished career in media commenced in 1980 at Radiosporten, the dedicated sports division of Sveriges Radio (SR), Sweden's national public service radio broadcaster. This initial period in radio allowed him to meticulously hone his commentary skills and develop the authoritative yet engaging style that would become his trademark. Following his impactful work in radio, he transitioned to Sveriges Television (SVT), the national public service television broadcaster, where he ascended to become a veritable household name.

Since the early 1980s, Jacob Hård has been virtually synonymous with the commentary of skiing and athletics events. His unparalleled knowledge, calm and collected delivery, coupled with his remarkable ability to capture the raw drama and excitement of competitive sports, have solidified his position as one of Sweden's most cherished and recognizable sports commentators. He has lent his expert voice to an extensive array of prestigious international competitions, including numerous Olympic Games and World Championships. Through his insightful commentary, he has guided generations of viewers through unforgettable moments in disciplines such as cross-country skiing, alpine skiing, and track and field, making complex strategies and split-second decisions accessible and thrilling for his audience.

Beyond his prolific career in live sports broadcasting, Jacob Hård's versatile voice has also permeated popular culture, showcasing his broad range of talents. He is widely recognized and beloved as the voice of Bo A Orm, an endearing animated character featured in Lilla Sportspegeln, a long-running and highly popular children's sports program broadcast on SVT. Furthermore, demonstrating his prowess as a voice actor, Hård took on the iconic titular role of Tintin in the Swedish dubbing of the 1969 animated film, Solens tempel, internationally known as Tintin and the Temple of the Sun. These diverse roles highlight his significant contribution not just to sports journalism but also to Swedish media and entertainment.

Frequently Asked Questions About Jacob Hård

Who is Jacob Hård?

Jacob Hård is a highly respected Swedish sport journalist and commentator, widely recognized for his extensive work covering skiing and athletics events for Swedish public service broadcasters for over four decades.

What sports is Jacob Hård primarily known for commenting on?

Jacob Hård is most famously known for his insightful commentary on skiing, particularly cross-country and alpine, and athletics (track and field) events, including major international championships like the Olympic Games.

Where did Jacob Hård begin his career in journalism?

Jacob Hård began his illustrious career in 1980 at Radiosporten, the sports division of Sveriges Radio (SR), before transitioning to Sveriges Television (SVT).

What other notable voice roles has Jacob Hård undertaken?

Beyond sports commentary, Jacob Hård is known as the voice of Bo A Orm in the children's program Lilla Sportspegeln and voiced the titular character Tintin in the Swedish dub of the 1969 animated film Solens tempel (Tintin and the Temple of the Sun).